Branding IS sales

We’re always looking for ways to learn, grow and become better at what we do. Last week, we attended a sales training program that led to a ton of valuable insights. Of course, our branding brains couldn’t help but turn the things we learned into brand strategies and ways to tell better stories. Because, in […]

Go for No…

I don’t remember where I heard this – But over the last few months I’ve had sales success using the motto, “Go for no.” What’s it mean? Glad you asked. “Go for No” means going out to sell your product or service and trying to rack up as many “no”s as you can. Instead of […]